Reviewing the consumer spending impacts of Hurricane Milton

November 15, 2024

2024 has been a busy tropical storm and hurricane season to date with 17 named storms, 11 hurricanes, 5 major hurricanes, and 11 landfalling systems in the U.S. through early November. This included Hurricane Milton, a Category 5 storm (the highest severity classification possible), which rapidly intensified in early October with wind speeds topping 180MPH, …

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How to Leverage Weather-Driven Demand Analytics for Reporting

November 5, 2024

Originally published by Planalytics’ partner, Clarkston Consulting  Weather has a direct and significant impact on business performance, from foot traffic patterns to sales results to targeted advertising decisions and more. According to the American Meteorological Society, over 3% of all retail sales are directly affected by changes in the weather, which translates to $1 trillion in today’s …

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“Retail Unwrapped” Podcast Provides Holiday 2024 Outlook

October 29, 2024

In its weekly “Retail Unwrapped” podcast, host Shelley Cohen from The Robin Report, spent time with Tom McGee, president and CEO of ICSC, to talk current retail trends and the upcoming holiday shopping season. Episode 210: Retail Store Transformation and Holiday 2024 ICSC is the member organization for the advancement of the Marketplaces Industry.  The Marketplaces Industry …

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Weather Update: How Analytics Can Help Businesses Predict the Unpredictable

October 29, 2024

Originally published by Planalytics’ partner, Emarsys  It’s part of most people’s daily routine — checking the weather app before heading out or making plans for the weekend. But as weather patterns grow increasingly volatile and sometimes unpredictable, drawing on weather insights is becoming essential for businesses too. I’m Evan Gold, EVP Global Partnerships & Alliances, …

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Q2 2024 Retail Insights from RetSci & Planalytics

October 9, 2024

Retailers have now finished reporting on the second quarter of 2024 (May, June, and July). Overall, core retail performance was positive year-over-year, as the National Retail Federation reported. While inflation levels are declining, overall costs remain elevated, and value-based purchasing remains a focus for many consumers. When consumers are shopping based on value, they are more often …

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Summertime Showers May Rain on Some Parades During The Holiday Week; Heat Spreads East by July 4th

June 26, 2024

As we approach a key week of the summer season, businesses are looking for warm temperatures to support demand for summer apparel and consumables. In the U.S., the Independence Day holiday falls on Thursday, July 4th; many will enjoy outdoor parades, picnics, and firework displays the weekend before and after the holiday, extending the celebrations …

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Measuring and Managing the Impact of Weather on Consumer Purchasing

June 21, 2024

By: Cory Jackson, Senior Manager, Clarkston Consulting This article is the first in a series of thought leadership pieces co-published with Planalytics on the topic of weather analytics and the impact to consumer-centric businesses across the life sciences, consumer products, and retail industries. In this piece, we explore the wide-ranging impact of weather on consumer …

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Hotter Than LY for the Middle of the Country, Cooler on the Coasts. Severe Storms in the Heartland.

April 29, 2024

LAST WEEK: April 21, 2024 – April 27, 2024 (Retail Week 12/April Week 3) Hotter than LY conditions covered the middle of the country providing strong support for seasonal merchandise (see Weather-Driven Demand examples in the image below), but cooler weather was found along the West and East Coasts. Severe thunderstorms raked the central U.S. …

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Weather-driven retail “egg-spectations” for Easter 2024

March 20, 2024

With Easter falling in March (3/31) for the first time in eight years, retailers may be worried that key spring category sales will lag behind last year’s run-up to Easter. Any sales performance concerns certainly have merit since the average temperature is about 3 degrees cooler in the last week of March than the second …

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St. Patrick’s Day Retail Weather Impact

March 11, 2024

The “Luck of the Irish” will be with stores, restaurants, and bars in 2024 as warmer temperatures vs. last year throughout most of the country will boost traffic and sales.  More springlike temperatures this year will provide a boost for retail with only a “wee bit” of rain in the eastern half of the country …

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