Weather-driven demand rollercoaster continues; warmer East benefits this week

April 21, 2025

This spring’s highly variable weather pattern continues this week, with warmer temperatures in the East providing opportunities, while cooler conditions compared to last year slow sales in some western markets. Rain and storms across the central U.S. will dampen demand at times. With strong weather tailwinds in heavily populated eastern locations, clothing and accessories retailers …

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Easter Outlook From Planalytics

April 11, 2025

Spring Revs Up Out West While the East Cools Off for Easter Week Egg-Spect a Scramble in Consumer Trends as Weather Shifts Across Regions The Easter holiday remains a key driver for early spring retail performance. This year, Easter falls on Sunday, April 20, later than usual, giving consumers more runway for seasonal shopping and …

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Return to cooler temps in the East hurts seasonal business (April 6-12)

April 9, 2025

Colder-than-last-year (and normal) temperatures slide into the eastern half of the country this week, a flip from warmer conditions last week. From a comp perspective, Planalytics is projecting a negative 5% weather impact for the U.S. overall vs. last year for home centers and hardware stores.  Many Eastern markets will see stronger weather impact headwinds …

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Pivot to cooler conditions in the East dampens store traffic (April 6-12)

April 7, 2025

Colder-than-last-year (and normal) temperatures slide into the eastern half of the country this week, a flip from warmer conditions last week. From a comp perspective, Planalytics is projecting a negative 9% weather impact for the U.S. overall vs. last year for the auto parts retail and services sector.  Many Eastern markets will see stronger weather …

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Spring Weather Swings Bring New Demand Patterns Coast to Coast

March 31, 2025

A dynamic weather pattern over the next two weeks presents a major opportunity for businesses to stay ahead of shifting demand. Here’s what to expect: This week The East will enjoy a stretch of warmth, boosting interest in lighter, more transitional products and outdoor offerings. Meanwhile, a cold spell settles into the West, suppressing demand for spring products. Next week …

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Retail WeatherIQ™ (Mar. 23-29, 2025 / NRF Retail Week 8)

March 24, 2025

Weather volatility is the most impactful climate-related risk consumer businesses face and it is constantly changing to create new opportunities and challenges.  WeatherIQ™ is a collaboration between Planalytics and the National Retail Federation (NRF) that provides weekly weather impact outlooks for select product categories or retail segments compared with the prior year.  Last Year (week-ending …

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Spring Surge Alert: Unseasonably Warm Temps Set to Boost Sales in the West Next Week

March 18, 2025

A significant shift toward spring-like weather is on the horizon for much of the western U.S. next week, with temperatures soaring 20+ degrees above normal in many areas. Las Vegas and Phoenix will climb into the 90s, Los Angeles will warm into the 80s, and Denver is expected to approach 80°F by late week. As …

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Valentine’s Day and Presidents’ Day Weekend Outlook

February 10, 2025

Roses Are Red, Skies Are Gray – Wild Weather Ahead for Valentine’s Day Nationwide Weather Swings to Boost Retail Demand in Key Regions Cupid isn’t the only one making plans—Mother Nature has some surprises in store that will shape consumer spending this Valentine’s Day and Presidents Day weekend. From winter storms encouraging online shopping to …

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Weather Impact Highlights for Retail’s 2024 Calendar Year

February 7, 2025

The weather is always influencing consumer activity and buying behavior, and the just completed 2024 calendar year for retail once again demonstrated how climate variability impacts sales performance across sectors, product categories, and geographies. Planalytics’ Weather-Driven Demand (WDD) analytics isolate and quantify the impact the weather alone has on traffic, transactions, and product demand. Below …

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Spending Impacts of Snowstorms and Extreme Winter Weather

February 4, 2025

Facteus, a leader in alternative data (and Planalytics partner), has shared some interesting consumer spending insights for the record-breaking snowstorm that hit the Gulf Coast states between January 20-22.  Below are a few examples showing just how much commerce was affected for the week in some key markets.  In a region that rarely sees wintry …

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